Yoyo is the fastest growing mobile wallet in Europe.

For Shoppers, it is a sleek, easy-to-use app that allows fast, secure mobile payment, automatic loyalty collection on every purchase and offers and brand interactions personalised to previous purchasing behaviour.

For Retailers, it takes customer identification, previously the domain of only the biggest brands, and democratises it. Through Yoyo, retailers can identify every customer at the point-of-sale and connect them to their SKU data, turning anonymous shoppers into individuals with purchasing preferences and habits. From here, we provide a platform to analyse, segment and engage.